If you ask your average gym member what their ‘core’ is, you’d probably get a pretty simplistic response. In fact, most people might hear the word core and think only of the vaunted ‘six-pack’. But as fitness professionals know, our cores consist of a whole lot more...
Let me brighten your day with something you probably aren’t getting enough of; GOOD NEWS. Covid-19 has led to a year full of challenges for the fitness industry, and a quick look at your TV, your Twitter Feed, or your preferred news source might fill you with a sense...
Let’s talk about the booty. Not since Sir Mix-A-Lot’s 1992 hit ‘Baby Got Back’ has the rear-end been in so much focus on a global scale. And it’s not just Instagram Influencers or Kardashians who are hyper focused on sculpting toned and healthy glutes; the trend has...
As a guy over 40, I know exactly how you feel about your fitness journey. After a long day at work, sometimes it’s a challenge to make it to the gym. And your home gym never seems to deliver the same pump you get when you work out on commercial grade equipment. What...
The days of only running (or walking) in place on the treadmill or throwing around dumbbells are over. Why, you might ask? Because your average American gym member wants more from their membership. They know that they deserve workout options that are time effective,...
Can I come clean about something? It’s a bit of an existential crisis but I figured I’d get it off my chest. Okay, here goes: I probably don’t work out my abs enough—especially for someone who works for the most innovative ab training equipment company in the world,...
For most of us, the dawn of the New Year represents the same things; endings and beginnings, promises of things to come, and a chance at a fresh start. Even if you aren’t one for New Years resolutions, that pristine calendar page holds the promise of opportunity. If...
There have been literally thousands of adaptations of Charles Dicken’s timeless classic, A Christmas Carol. From ensemble, Broadway caliber casts to the Muppets, Ebenezer Scrooge’s holiday ghost story has been covered by just about everyone. For the purposes of this...
I ducked in out of the rain and into the gym, adjusting my mask so that the guy at the front desk could take my temperature. This was usually one of the best parts of my day; the pre-workout supplement kicking in, the clink and clack of weights punctuating the steady...
It’s 1:30pm on a Monday and I’m on my feet, veins protruding from my forehead as I scream furiously at the Zoom Call on my computer screen. Why, you might wonder? A hotly contested meeting with my colleagues that went the wrong way? No. Had I gotten news that our...
