Blog Posts

Small Space. Big Impact.

Small Space. Big Impact.

Small Space Big Impact One of the biggest challenges facing the fitness industry is SPACE. One of the single largest fixed costs for a fitness club or studio operator today...
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Efficient Equals Effective

Efficient Equals Effective

Efficient Equals Effective We recently had an article published in the National Fitness Trade Journal that really highlights our core concepts when designing a successful fitness space.  Take a look...
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Are You Listening?

Are You Listening?

Over the weekend I was at a party and was talking with a friend of mine who is in sales in another industry. He was telling about his frustrations from...
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HIIT Me!

HIIT Me!

You can’t read an article about fitness today without seeing something about HIIT training. What is it? Is it good for you? Do you have to do it? Lets take...
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Fast Weight Loss

Fast Weight Loss?

Intermittent Fasting This time of year people around the world make resolutions for improvements in their life. Not surprisingly the number one resolution year after year is to lose weight....
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WHY this year will be different

WHY this year will be different

WHY this year will be different... This time of year there is no shortage of articles around goal setting, motivation, and resolutions. It’s no secret that people who have a...
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Lifecycle of a Member - Part 3

Lifecycle of a Member - Part 3

KEEP MEMBERS ENGAGED! This is the third and final blog post in our series about the “Life Cycle of a Member.” As we know, our clients and customers do not...
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The Typical Life Cycle of a Member

The Typical Life Cycle of a Member

Originally published in Winter 2017 Issue of National Fitness Trade Journal. When designing a gym or buying equipment, it is important to think about all of our members and prospects,...
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Life Cycle of a Member - Part 2

Life Cycle of a Member - Part 2

THINK ABOUT THE BEGINNER This is the second blog post in our series about the “Life Cycle of a Member.” As we know, our clients and customers do not join...
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Life Cycle of a Member - Part 1

Life Cycle of a Member - Part 1

ARE YOU CONSIDERING THE LIFECYCLE OF A MEMBER? The Abs Company founders have a combined 40+ years of experience in the fitness business as personal trainers, health club owners and...
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What About Me

What About Me?

Imagine that you’ve decided that this is going to be your time to finally take charge of your health. You’re going to drop those pounds and get your energy back....
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Do Supplements Matter

Do Supplements Matter?

We’ve all heard the adage that Abs are made in the kitchen not the gym. Here at The Abs Company we certainly believe there is truth in this statement though...
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