Blog Posts

Every gym facility wants to be different. They want the all the latest pieces that everyone wants to increase the fitness experience they provide. Every member is looking for that...

“By Failing To Plan, You Are Planning To Fail” -B.F. We all have fitness goals in mind that we set for ourselves. For example, some people want overall, stronger abs,...

For 10 years I volunteered as a coach for my son’s youth sports teams. I coached his baseball and football teams from kindergarten until he went off to high school...

If you want to grow your business it’s no secret that you have to keep growing your skill set and that of your team. The skills that got you here...

Small Space Big Impact One of the biggest challenges facing the fitness industry is SPACE. One of the single largest fixed costs for a fitness club or studio operator today...

Over the weekend I was at a party and was talking with a friend of mine who is in sales in another industry. He was telling about his frustrations from...

KEEP MEMBERS ENGAGED! This is the third and final blog post in our series about the “Life Cycle of a Member.” As we know, our clients and customers do not...

THINK ABOUT THE BEGINNER This is the second blog post in our series about the “Life Cycle of a Member.” As we know, our clients and customers do not join...

ARE YOU CONSIDERING THE LIFECYCLE OF A MEMBER? The Abs Company founders have a combined 40+ years of experience in the fitness business as personal trainers, health club owners and...

1. What motivated you to get started in mixed martial arts?I came from humble beginnings – I was very poor with few opportunities in Brazil, and no future. I discovered...

Look What Snap Fitness Wyoming, MI is doing to help retain members Understanding the importance of what members really want, Snap Fitness Wyoming created this Core Strength Zone in their...

One of the hottest topics in fitness today is Functional Training. Proponents will tell you that isolated movement is out and functional is in. Let’s take a closer look! Functional...

When introducing a new client or member to your club it is critical to balance the future of their success with the joy of working out. The idea of NO...

The Abs Company started the new year with a bang with the acquisition of Impact Fitness.  Since then we’ve been working hard preparing to roll out our all new line...

Core Stability:  core sta·bil·i·ty noun: the capacity of the muscles of the torso to assist in the maintenance of good posture, balance, etc., especially during movement. In other words, Core...