Core Concepts
Regular fitness insights from The Abs Company
Starting 2021 Off The Right Way
As a coach, I’ve seen many people fail to make progress with their health goals in the beginning of the year (or throughout the year). It’s frustrating for them to not make progress and they often give up completely. Let me share with you the top 5 things you CAN do...
Kick Start your Members New Year with a Free X3S Bench
For most of us, the dawn of the New Year represents the same things; endings and beginnings, promises of things to come, and a chance at a fresh start. Even if you aren’t one for New Years resolutions, that pristine calendar page holds the promise of opportunity. If...
The Benefits of Strengthening Your Core
At The Abs Company, we’re proud to provide the gift of fitness for people around the world. This holiday season, we’d like to share this awesome reminder of the importance of strengthening your core. Whether you share it with your gym members or it’s the push you...
For this week’s Core Concept blog post, we’re proud to share this terrific article on exercise and mental health that you can share with your gym members! Six Ways Your Mental Health Benefits From Exercise By Amanda Webster Let’s all take a field trip back to...
The Miracle Can Happen To You-Giving Back In The Fitness Community
There have been literally thousands of adaptations of Charles Dicken’s timeless classic, A Christmas Carol. From ensemble, Broadway caliber casts to the Muppets, Ebenezer Scrooge’s holiday ghost story has been covered by just about everyone. For the purposes of this...
Gratitude In The Time Of Covid-19
I ducked in out of the rain and into the gym, adjusting my mask so that the guy at the front desk could take my temperature. This was usually one of the best parts of my day; the pre-workout supplement kicking in, the clink and clack of weights punctuating the steady...
Coasting Through the Calories
This Thanksgiving, we are thankful for the opportunity to share our belief with the world that Fitness Changes Lives. Thank you to our customers and partners in the fitness industry! Here's a fun workout you can share with your members to help them Coast Through the...
10 Marketing Tips For Gym Owners
Are you looking for ways to not only attract new gym members but to keep your existing ones engaged? For this week’s Core Concepts Blog Post, Abs Company Director of Marketing Cindy Ramos guides you through her 10 Marketing Tips For Gym Owners. 1. OFFER A FREE VISIT...
Where’s Your Warrior Face? Leadership In Challenging Times
It’s 1:30pm on a Monday and I’m on my feet, veins protruding from my forehead as I scream furiously at the Zoom Call on my computer screen. Why, you might wonder? A hotly contested meeting with my colleagues that went the wrong way? No. Had I gotten news that our...
6 Lessons I Learned While Working At Home
As a professional working in the fitness industry, at the beginning of 2020 I, like most people, had no idea the changes my day-to-day work experience would undergo with the arrival of Covid-19. When you found out earlier this year that remote work was your new...
Changing The Way You Think About Ab Workouts
Hey, Gym Owners! This week’s blog post from Amanda Webster is perfect for you to share with your members. Amanda takes a deep look at ab workouts, what’s effective, and why they’re so important. I stared at the three heart-shaped sticky notes on my bathroom mirror...
Take Your Dojo To The Next Level: The Abs Company For Martial Artists
If you’ve taught in any discipline of martial arts, it’s no secret to you that physical combat training utilizes your whole body. I don’t care who we’re talking about; take your first Muay Thai class and the next morning you’ll be acquainted with a few dozen muscles...
Sled Pushes: A Fun, Full Body Workout For Your Gym Members
Sled pushing isn’t only one of the most effective exercises out there, it also might just be the funnest. And while at first glance it might seem intimidating, I’m here to tell you that at fifty years old, I enjoy my sled workouts more than I ever have before. Here’s...
The 5 Pillars Of Building Your Fitness Business
Growing a business requires careful forethought & commitment. But in my case, as it is for many fitness professionals, I was thrust into the role of entrepreneur less out of planning, and more so due to passion. Now, nearly ten years into what was, for me, an...
The World Is Ready To Get Back To The Gym: Are You Ready To Welcome Them?
2020 dawned on most of us like any other year. There were the usual resolutions, the typical aspirations for your personal and your business life, and of course the annual sense of limitless possibility for the 365 days still to come. It was no different, of course,...
The Benefits Of Tire Training
Here's some great information about Tire Training from our VP of Sales and workout guru, Michael Ritter. He's even included a FREE TireFlip 180® workout for you to try. Over the last couple of years, you’ve probably seen truck or tractor tires popping up in a ton of...
Are You Overlooking The Most Vital Aspect of Your Business? Company Culture In The Fitness Industry
Based on Episode 3 of The Core Of Success PodcastWhat would you say is the most vital part of your business? Is it the people working for you? Might it be the physical layout or the functionality of your facility? Sure, these are ESSENTIAL to the success of any...
Hardwire Your Day For Fulfillment: 5 Key Principles For Success From The Abs Company
It would be easy, you know. To wake up tomorrow and fall into the same old routine; that immediate, desperate scroll through social media before you’ve even gotten out of bed. Perhaps you’d bury yourself in the news of the day or the latest empty, glittery celeb...
Showing Up: Learning From Losing In Business And In Life
Our eyes met, two perfect strangers face-to-face under the eyes of a few dozen onlookers, and at the same exact second, we charged. He was a wrestler—you could read it in his posturing and his movements—and I knew from the get-go that it would be a challenge just...
Why Personal Trainers Should Invest in Continuing Education
By Jane Brailey If you are a personal trainer, it can be hard to find the time to pursue further education. Fortunately, with how advanced technology is today, you can still invest in continuing your education through online courses. An article by the Entrepreneur...
